The Main Benefits of Going Paperless
Two thirds of small businesses still use paper marketing in some format. If you still prioritise a traditional marketing approach, and have noticed a decline in performance this past year, it might be time to incorporate some digital marketing tactics in to your strategy. Better for the environment, and better for your business.
Ditch direct paper mail
Say NO to billboards and newspapers
Get rid of print ads
The internet has become a pillar of information in modern society. You can easily access any and all information available in just a few clicks.
Let’s Improve Your BUSINESS’ Eco Footprint
Why Switch to Digital-Only Marketing?
How are Businesses Going Paperless?
Use Electronic Communication
Digitise Your Marketing
What is Paperless Advertising?
Retro style is super cool.
Retro advertising is not.
Paperless advertising is the essence of digital marketing. Typically, businesses adopting this don’t utilise anything physical for advertising purposes. (i.e. posters, billboards, etc.)
Believe it or not, the dream of a business going paperless started decades ago. In the year 1975, there was a pipe-dream of sorts for businesses to function in paperless offices. Nowadays, paperless advertising is being adopted by countless businesses aligning their brands with the Green Initiative – which aims to reduce the greenhouse gases emitted by humans by reducing the number of materials used.
Despite the advancement in technology however, businesses still use large amounts of paper for their marketing. The usage of paper is estimated to increase by 6% this year.